Sprint 20 kick-off workshop for project 5 and 9

Most welcome to the sprint 20 kick-off workshop for project 5 (‘Accelerating Digitalization Through Data’) and project 9 (‘Strategic Ecosystem Driven R&D Management’).

In both projects, we have had very rewarding collaborations and a number of different research activities related to digital transformation and the implications of this. As two primary topics of interest, we explored digital business models and data monetization. In addition, we complemented our work on value modeling of features and products with the topic of business agility. We presented ‘Business Agility 2.0’ and what we see companies need in order to achieve continuous delivery and improvement of value.

In addition to the research project activities, we organized three PdM community workshops on topics closely related to the research projects. In sprint 20, we plan to continue this workshop series and we will share separate invites for these.

For the sprint kick-off, we plan a two-hour workshop were we present each project and the activities we plan for sprint 20. For each project, and after a short project presentation, we engage in a group discussion where we also look to identify those companies that are interested in active participation and collaboration during the sprint.

Agenda:

• 11:00 – 12:00: Project 5 (‘Accelerating Digitalization Through Data’)
• 12:00 – 13:00: Project 9 (‘Strategic Ecosystem Driven R&D Management’)

You are most welcome to the workshop and we also ask you to please help us forward this invite to colleagues that you think might have an interest in one or both of these projects. You can join for the full workshop or only dial in for one of the projects. The workshop is virtual and the Microsoft Teams link can be found in the end of this invite.

We look forward to see you and to kick off what we hope will be another great sprint.

For any questions, please contact helena.holmstrom.olsson@mau.se

Link to the meeting in MS Teams